SUMMARY
Creative executive in venture building, marketing and design for tech and lifestyle products:
Creative Strategy & Leadership – Building and mentoring top teams
Brand & Product Marketing – Crafting compelling narratives
Immersive Tech & Innovation – Designing innovative products
Go-To-Market & Brand Growth – Scaling brands with data-driven marketing
2011-19
Science
Director of Special Projects
Highlights:
This t-shirt by @clashist is the most delightful thing that’s ever happened to me — Lena Dunham
This Is Ground Marketing ‘15-19
0 to 1 Clashist CEO ‘13-15
0 to 1 Uncovet CCO ‘11-13
See Press Below
2015 - 17
2019 - Present
Drawsta
Founder
Highlights:
Snapchat for Your Clothes – Vice Magazine
0 to 1 AR Wearables Line
See Press Below
Geenee.ar
Head of Design & Creative
Highlights:
0 to 1 Live Virtual Try-On for eCommerce, Ads, & AR Mirrors for DOOH & Retail, WebAR Builder Tool
2008-10
MySpace
Art Director / Creative Director
Highlights:
Myspace teases a completely rethought service, and believe it or not, it looks beautiful.
– The Next Web
Rebrand, redesign and marketed the revamp of MySpace
RECENT FEATURES
Electric Runway / Interview
Modaes / How To Use AR To Attract GenZ
AR Insider / How AR Body Tracking Will Solve Real-World Problems
DRAWSTA
Create Cultivate 100 / STEM
Rookie Mag / Tech Trek: Augmented Reality Clothing
Racked / Drawsta Is Your Favorite New Futuristic Tee Line
Fox News / Check it out on our Facebook Page
Bustle / These Animated T-Shirts Might Be The Future Of Fashion
Hello Giggles / The Woman Behind Clashist Is Back With The Most Insane T-shirts You NEED
Design Milk / Design x Dad Father's Day Gift Guide
Galore / 6 Zany Pizza Centric Things You Can Buy Right Now
Vice The Creators Project / Snapchat For Your Clothes
Electric Runway / Augmented Reality Is a New Dimension For Fashion
PC Mag / Drawsta's AR App Animates Your Clothes
Forbes / Under 30 Holiday Gift Guide
Nylon Mag / You Can't Get Drawsta Filters On Snapchat
GQ Italia / Custom Fashion...
& Collaborations
UNCOVET
Refinery29 / 5 Things To Know This Am: Uncovet x Alternative
Refinery29 / Preview of Downtown Project Tech Cocktail's space designed by Heather Lipner
Racked / LA's Six Twenty Taps 25 Women in Business
Panelist at Rising Stars of Fashion Tech
Panelist at Beautycon: Vision to Visionary
BK Inspiration / Featured in French BK Inspiration Issue
An Office to Covet: An Interview with Uncovet’s Founder Heather Lipner
Women-launched fashion tech startups emerge in LA.
Fast Company / Most Innovative Companies 2013
E! News / On E! News Predicting what will be on nyfw runways
Gal Times / Heather gets interviewed on GalTime selecting the best things to splurge on yourself this Vday
Apartment Therapy / The newly famous #cord taco gets its own feature on Apartment therapy
Celebuzz / Heather gives style advice on Celebuzz
Refinery29 / 4 L.A. Tastemakers Get Dope Desk-Overs — Peep The Before & Afters!
Paper Mag / Gift Guide - 50 Gifts Under $100
New York Times / Holiday Gifts With Soul
Heather speaks to FOX / KTLA / Chicago Tribune / Video Segment on Holiday Trends
Glamour Mag / 4 California Cool Outfits from Uncovet.com Founder Heather Lipner
Heather guest blogs for The Nest / Basic Training: Create a Cozy Nook in Your Home
Extra TV / Heather forecasts Fall Trends for Extra TV Fall Fashion Trends
VSL / Heather Curates for VSL Bill Murray's Iconic, Smile-Inducing Style
VSL / Heather Curates for VSL Skateboard Chic That's Actually Chic
Digital Style Digest / profiled
Bheaded / Apartment Tour
Publications cover launch of Uncovet.com: WWD / Forbes / Nylon / Techcrunch / PSFK / Daily Candy / Racked
Foam Magazine / Foam Visionaries: Heather Lipner of Uncovet
Racked / Profiled
CLASHIST
Racked La / Clever, James Franco-Approved Clothing Label, Clashist, Suddenly Closes.
Paste Mag / Clashist Channels Celeb Culture in New Capsule Collection
Refinery29 / Best Swimsuits 2015
Brit & Co / Britlist
Jimmy Kimmel Show / Molly & Jane in Bill with Bill Murray
The Daily Show / Will Ferrell wearing our Zach tee
Us Weekly / Elizabeth Banks Wears Ryan Gosling Leggings
Racked / Clashist's Sand Art Shift Dress is Street Style Gold
Brain Mag / Clashist the Kings of Liquette LOL
Late Late Show with James Corden / Jeff Goldblum
MTV / 37 Times James Franco's won at Instagram
Elle / All We Need In This Life
Pop Sugar, Cosmo, Refinery29, Brit&Co, more / on our Sand Art Collab
How Design / 10 of the most interesting, innovative, and inspiring designers, leaders, and entrepreneurs
Apartment Therapy / Clashist's new dtla office
Racked / Inside Clashist's Crazy-Colorful Hollywood Pop-Up Shop
Refinery29 / Jaime King Proves Friends Wear Friends Naked
Just Jared / Lena Dunham's Naked Body is Featured on Jaime King's shirt
Refinery29 / 31 Reasons You Shouldn't Leave L.A. this August
Hello Giggles / The T-shirt that lets you wear your love for Jeff Goldblum
Words from the Runway / Soundfreaq & Clashist Launch Limited Edition Speakers - Where Sound is Always in Fashion
Hello Giggles / Great Scott! The Back to the Future tee that understands your crush on doc
Racked / Clashist's Wild New Holiday Collection Is a Brilliant Blast From The Past
Nylon / Editor's Pick: Flower Power
Nylon / Editor's Pick: The Life Aquatic
Nylon / Editor's Pick: Vacation, All I Ever Wanted
Trend Hunter / Any Zach Galifianakis Fan Would Love This Tee From Clashist
Swagger New York / Clashist Has The Hookup For All Your Celebrity Collage Needs
Buzz Feed / 22 Bill Murray Gifts For Your Quirky Valentine
Paper Mag / 10 Etsy Finds: A/V Club Edition
E! / Which Actress Had Ryan Gosling All Over Her Pants?
NY Mag The Cut / Cory Kennedy Wore Zach Galifianakis
Rolling Stone Mag / Pool Kids: The Hottest Photos From the Saguaro Desert Weekender
LA Weekly / The Saguaro Desert Weekender Pool Party Featuring A Club Called Rhonda
MTV FORA / FYI: Not Your Average Tees
Hello Giggles / Item of the Day: A T-Shirt Made of Ryan Gosling's Faces
MTV / James Franco Loves Himself (And His Cat)
Perez Hilton / James Franco Poses For A Very Serious Selfie - In A Shirt Made Out Of Pictures Of James Franco
E! / Editors' Obsessions: Benefit Liner, Ryan Gosling Leggings, Succulent Gardens & more!
Racked / Pay Homage to the Ultimate '90s Bad Boy with This Graphic Tee
E! Online / Editor's Obsessions: Benefit Liner, Ryan Gosling Leggings, Succulent Gardens & More
Lou Lou / Wear Your Favorite Stars
The Frisky / Behind the Seams - Get to Know Clashist
NY Mag The Cut / Celebrities Wearing Their Own Faces
Bustle / 17 Brilliant Indies Shops, Brands & Designers
InStyle / Leslie Mann & Judd Apatow Wear a Tee Covered in Nude Drawings of Lena Dunham
Refinery29 / Judd Apatow & Leslie Mann Get Inside Lena Dunhman
Heeb Mag / Here's Judd Apatow & Leslie Mann Squeezing Into A Naked Lena Dunham Tee For No Apparent Reason
Refinery29 / Mindy Kaling Wears James Franco's Face - & You Can, Too
InStyle / We Love Mindy Kaling For Wearing a T-Shirt Covered in James Franco's Face
Inc / How to Be a Big Shot on Instagram
OK! / Mindy Kaling Shows James Franco Some Love
Wad Magazine / Focus Summer at Clashist
LV Media / Looks: Clashist
Apparel News / Clashist: New Nostalgia
LA Mag / Now You Can Wear Snoop on Your Sleeve
New Zealand Herald / LOL our favorite new t-shirt brand
Neon / The Gosling Girls
WAD / Summer at Clashist
Elle Belgium / Q&A Clashist
Well & Good / You Need These Ryan Gosling Leggings
InStyle / 10 Stars Wearing Other Stars
MTV / Lena Dunham Wears Her Love For Bill Murray on Her Chest
SneakerHype / Show Off Your Favorite Celebrity With These All Over Print Clashist Tees
NYCut / Among the Lena Dunham Fans, on the First Night of Her Book Tour
InStyle / 10 Stars Wearing Other Stars
Perez Hilton / Perez Hilton & Ryan Gosling Spend The Night Together
Opening Ceremony Blog / The Best Looks From Hello Kitty's 40th Birthday
Lucky Magazine / Take Our Money: 27 Fashion Finds Adorned With Attractive Dudes
Rookie Magazine / Gift Guide: Wild Style
Fashionista / Gift Guide under $250
Bustle / 41 Quirky Fashion Gifts
Mother Mag / Gifts for Moms
NY Times Mag / Gift Guide for Women $50-200
Racked / 10+ Gift Ideas for the Avant-Garde Style Star
Flaunt Mag / No More I Love Ewes
Paper Mag / 100 Great Gifts for $100 or Less
Sight Unseen / Saturday Selects
MTV / 33 Last Minute Gifts For The Power Basic In Your Life
Refinery29 / Lena Dunham Has The Best Sex And The City Jammies
Nerdist / Our Top 5 of Anything
Smashbox / Everyone's Having Wild Crazy Socks
Glamour Magazine / Current Wardrobe Crush: Quirky, Artsy T-Shirts
Racked / These Tees Let You Wear Your James Franco Love on Your Sleeve